Here's how to take advantage of selling on TikTok Shop
TikTok is loved because it is a multifunctional platform. Not only as a platform for sharing short videos, there is a new feature of Tiktok Shop as an online shopping platform. Uniquely, users do not need to switch to other applications to shop on the platform.
In fact, these activities can be carried out in real time without the need for additional applications and are used when live streaming. This service can serve all types of accounts regardless of whether they are verified or not. So this application can be your alternative in buying and selling activities online.
What is TikTok Shop?
Tiktok Shop is the latest feature of the TikTok application which was recently released and is an e-commerce service on the TikTok application to help users to carry out buying and selling activities on the TikTok application.
Now you don't need to use product endorsements or use advertising services to sell on TikTok because you can sell your own products through the TikTok Shop in the TikTok application for free.
Terms of Activating TikTok Shop
To use this new feature of TikTok, there are several conditions that must be met before it can be activated.
1. TikTok account already has a minimum of 10,000 followers or followers
2. TikTok account has had at least 50 video views in the last 28 days
3. TikTok account holder must be at least 18 years old
4. Have posted a video on TikTok in the last 28 days
If these terms and conditions have been met, then you can activate the TikTok Shop Feature on your TikTok account.
How to Use TikTok Shop
For beginners who are new to using this feature, of course, they will need special guidance in using it.
1. Access TikTok Shop Seller Center
The first step to starting a shop and selling on TikTok shop is to access the TikTok Shop Seller Center page. Then, please login or register using your TikTok account.
2. Email Verification
After logging in or registering a TikTok shop account, you will be asked to verify an active email which will later be used in the TikTok shop shop. Please fill in the email in the column provided, then click the send button.
Then check the email sent by TikTok containing the verification code. Copy-paste the code into the column provided, then click the next button.
3. Fill in the Shopee Shop Initial Information
After successfully verifying your email, there will be a welcome popup that requires you to fill in store information such as store address and store contact. At the bottom you can also check the option set as return address to make the address that was previously entered into the address for the return of goods that were 'rejected' by the buyer.
4. How to Upload Products to TikTok Shop
To start selling on the TikTok shop, you must upload or add products to the TikTok shop. To do this, first click the add new product menu in the left sidebar then follow the steps below.
- Fill in Product Name and Category
Enter the name of the product and its category in the fields provided. Then select a brand or add a new brand to the TikTok shop database.
Note: to add a new brand, you must upload ownership or sales rights documents if you are a reseller. If you don't have one, just choose no brand. - Upload Product Photos and Descriptions
Then upload a photo of the product. The size recommended by TikTok shop is a 1:1 ratio aka square. Usually the best resolution is at 1080×1080 px.
The maximum number of product photos that can be uploaded is 9 pieces. So please make the most of it. In addition, you can also upload product videos if you have them. - Fill in Product Physical Information and Warranty
Next, please fill in the physical information about the product such as weight and dimensions (optional). This is to determine the shipping cost for each courier supported by TikTok shop. Then also fill in the information about the warranty and how to claim the warranty if any. Both options are optional. So you can empty it. - Enable COD Payment on TikTok Shop
TikTok Shop already supports COD payment systems like other major marketplaces. Please take advantage. Psychologically, products that can be purchased using the COD system are usually more attractive to buy. - Add Product Variations
If your product already has variations such as color, size, taste, etc. please write in the variations section. And don't forget to also specify the price and available stock for each variation on the product. After that click the submit button. - Upload Business or Personal Identity Documents
In order for products to be displayed on your TikTok shop account, you must upload a photo of an identity card (individual) or a business (corporate) ownership document. Don't forget to also name your TikTok shop. After that click the submit button below.
5. How to Connect Account to TikTok Shop
After the identity card has been verified, meaning that your product has appeared on the TikTok shop, then you must connect a bank account to the TikTok store as payment.
How to Shop on TikTok Shop Live Streaming
Besides being able to buy on the TikTok Shop page of your favorite store, usually some stores will also broadcast live to promote their sales. For those of you who want to buy goods on Live Streaming, pay attention to the following methods:
1. Open one of the live streaming broadcasts that you want.
2. Products sold during Live Streaming are usually displayed through a small window in the lower right corner of your TikTok page.
3. If you find a product that you like while watching a live stream, you can directly click the "Buy" button to make a purchase, then select "Buy Now".
4. Like making a purchase at the TikTok online store, the next step when buying goods via live streaming is to fill in your full address and order the desired item.
5. After going through all the stages of purchase and payment, you just have to wait for the goods you ordered to be delivered to the address you wrote down.